#oneaday Day 157: A happy ending (not in a sex way)

I'm pleased to report that all of us kicking up a stink over RoseTintedSpectrum's YouTube channel being wrongfully terminated yesterday has proven successful: our lad managed to finally get through to a human being at YouTube, and his channel has been reinstated, with just an obviously insincere, automated "apology" of sorts from YouTube attached.

This is obviously a good resolution to what was a stressful and upsetting situation for Rosie, and it should bring a few things into sharp focus for everyone. Corporations are not your friends. Corporations can and will take things that you have created away from you at a moment's notice. Corporations do not care, particularly when they rely on automation and "AI" to do their work for them.

Human beings are your friends. Individuals that you make a personal connection with are how you get by in this increasingly horrible world that we live in. Friendship groups and communities can get things done — the last 24 hours has clearly proven that, with Rosie's story not only spreading across Twitter and temporarily drowning out at least some of the white supremacy thanks to the few creators with a decent following who are still there, but also making some noise on BlueSky and even getting a writeup on the retro gaming website from the NintendoLife folks, Time Extension.

I find it kind of hilarious, tragic and frustrating that there are some folks who took glee in this whole situation. People such as the odious George "FunkySpectrum" Cropper, who has made his entire online life about spreading hatred of people he doesn't like. And people like one anonymous stroppy twat who goes by "GlamorousAlpaca" in Time Extension's comments, who just made shit up about Rosie for no apparent reason. But as frustrating as the sad, pathetic existence of these people is, they will never know the joy that Rosie is undoubtedly feeling right now: the understanding that there are people out there who like him, care about him and will fight for him when he has been wronged.

I'm glad that all this has been successfully resolved, but I'm concerned that this sort of thing seems to be happening a lot more of late. The cynic in me blames the rise in the use of "AI" in big corporations like Google; despite these systems being demonstrably fallible and prone to hallucinations, it seems big business is willing to trust its judgement, even going so far as to give it the power to completely remove someone's hard work from the Internet for a perceived (and, I reiterate, non-existent) infraction. It happened to me with WordPress.com, it happened to Rosie on YouTube and I'm sure we'll hear about it happening to other people, too.

The Internet continues to enshittify itself, but we can still find havens of sanity amid groups of like-minded, sensible, supportive and caring people. If you have been fortunate enough to find a group like that online, be sure to hold on to them with everything you have. I feel like they will only become more valuable to you as time goes on.

Oh, while you're here, go pop RoseTintedSpectrum a subscribe if you haven't already. Watch a few vids and leave a couple of nice comments, too. The lad could do with a smile after the last 24 hours.


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 156: A reminder that automated moderation solutions suck

Hello. Bit of a serious one today. Many of you reading this will likely be familiar with the YouTube channel RoseTintedSpectrum. He has suffered an extremely unfortunate happening today in that YouTube has seen fit to completely obliterate his entire channel. Their reasoning? He supposedly violated their policies about "spam, scams and deceptive practices". Needless to say, he did not.

For the unfamiliar, RoseTintedSpectrum is someone who's been doing YouTube for a few years now. As the name of his channel suggests, he started out doing videos about old Spectrum games, and his dry humour and cynical wit won him a small but dedicated following of folks who enjoyed what he put out. Over time, he branched out into a niche that is somewhat underserved: providing commentary on "classic" TV shows, beginning with ITV's show about video games and computer culture, Bad Influence. Most recently, he has been doing huge retrospectives on the legendary GamesMaster, and these videos caused his channel to have a huge and well-deserved surge in popularity.

Well, they did, anyway. For reasons known only to YouTube's automated moderation algorithm, his channel has now been banished to the shadow realm, and he is unable to get a human response out of anyone. He attempted to appeal the "decision" and got a negative response back within 5 minutes, suggesting that no human being has been involved at any step in this process. And they have the gall to say on Twitter that "these decisions are made very carefully" and "thoughtfully". Are they fuck.

If all this sounds a little familiar, it's very similar to what happened with me and WordPress.com a while back — the reason this blog is now self-hosted rather than hosted with WordPress.com. That was almost the exact same situation: my hard work of many years (nearly 20 in my case!) was accidentally and incorrectly branded as "spam", and immediately removed from circulation without warning or any attempt to contact me. Thankfully, my repeated badgering and yelling at WordPress.com meant that it was back up and running again the next day, but the whole situation spurred me on to move my blog off-site.

There's a key difference there, though; while I could do that with my blog, YouTubers do not have that luxury. People who make videos are pretty much locked in to YouTube for life, because self-hosting videos is completely unworkable from both a storage space and bandwidth perspective. There are other video-hosting solutions out there, but they all have issues — no-one gives a shit about Vimeo (particularly now it's branded itself as "AI-powered") and Rumble is full of the absolute worst shitheads on the planet. So for most folks, it's YouTube or nothing.

I want to emphasise this key point: it is completely unacceptable for automated moderation tools to have the power to take a creator's hard work offline without even attempting to contact them. It is completely unacceptable that this occurs without any human input whatsoever. And it is completely unacceptable for YouTube's support team, when contacted about this issue, to say there is "nothing more they can do" because the automated appeal response to the automated channel deletion decided within less than five minutes that no mistakes had been made at any point in the automation process.

If a channel is flagged as being in violation of some sort of policy, that should be an immediate signal for an actual human to look at it. It should have taken anyone human less than five minutes to determine that there was nothing on RoseTintedSpectrum's channel even remotely related to "spam, scams or deceptive practices", and this whole situation should have never happened in the first place.

But no. Because big corpos like Google are all-in on AI and automation, they trust the clearly and demonstrably fallible machines to handle it all themselves — including any attempts to appeal the decisions. And the result is situations like we have now, where a dedicated and hard-working creative type is left with absolutely nothing to show for years of hard graft.

RoseTintedSpectrum puts an unbelievable amount of effort into each and every video he has ever made, and that should be abundantly clear to any human being looking at his channel.

But sadly, because no human being at YouTube has looked at his channel, we're left with the situation we're in now. Which is completely unacceptable.

If you're still clinging on to your Twitter account in the vain hope that the last week or so has all been a bad dream, I urge you to contact @TeamYouTube and @YouTubeLiaison over there to let them know they have made a huge mistake — RoseTintedSpectrum's YouTube account, if you want to copy that in, also, is @SpectrumTinted. With any luck, this will all be resolved sooner rather than later.

And if you're reading this and happen to be in any sort of position to make big decisions at your place of work: automated moderation solutions are fucking bad and should always have human oversight. So don't fucking delete people's hard work before you even attempt to contact them.

Sort it out, YouTube.


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#oneaday Day 153: Sharing stuff

Hello. If you follow me here, it's relatively likely that you follow me in other places, too. But I realise that there is the possibility you don't. As such, I would like to devote today's post to sharing a few things I've done over on YouTube. If you would like to follow my YouTube channel, here's the link. Over there, I make videos on video games, primarily retro stuff but with occasional dalliances into more recent stuff I feel like talking about. And also related topics, which brings me to the first video I would like to share.

Exactly what does Yars' Revenge taste like? I decided to find out. Yes, I am someone who is foolish enough to see a range of 10 sauces with "Atari" written on them, and then to spend ยฃ70 on purchasing all of them. I partly did this because I like Atari, partly because I like a good sauce, and partly because I thought it might make a fun video. I am pleased to report that these ten sauces have fulfilled all of their obligations, and you can see my first reactions to them in the video above.

You probably know this, but for my day job I work for Blaze Entertainment, makers of the Evercade range of consoles and the HyperMegaTech! Super Pocket devices, which are also Evercade compatible. When I learned we would be doing an Atari handheld, I was, of course, delighted — even more so when I learned we would be doing a special edition woodgrain model. In this video, I give a quick overview of all 50 games on the system. I was not paid to do this by either my employer or Atari — I just wanted to, because there's some cool stuff on there, and I'm an Atari nerd.

Atari attracted some raised eyebrows when they announced Yars Rising, a follow-up to the famous 1982 Atari 2600 title. I played the demo one Steam Next Fest and was very taken with it — helped enormously by the fact I'm very fond of the other games developer WayForward have previously worked on. I bought the full game and really enjoyed it, so I made a video about it, based on my write-up over on MoeGamer. It did quite well by the standards of my channel, too, which was nice.

This video didn't do very well, at least initially, and it's still sitting on the low side of the view count compared to some of my other stuff. But I wanted to share it because it's about a thoroughly interesting game: The Missing by SWERY65. This is a platformer in which you play a woman who can't die; she can survive being decapitated and dismembered and, indeed, it's necessary to endure both of those things in order to solve the game's various puzzles.

Far from being a weirdly violent horror game, though, The Missing is actually a thoroughly fascinating, deeply personal story about gender identity and finding acceptance — both in yourself, and from those around you. The game was so striking to me I really wanted to talk about it, so I'm glad I made this video, even if not that many people watched it.

Let's close with this one. I went into this thinking that doing a video on a text adventure would be a silly idea, but ended up really enjoying the whole thing. Narrating the whole thing makes for (in my humble opinion, anyway) a relaxing, pleasant video, and I don't mind admitting that I've fallen asleep to the sound of my own voice in this video on multiple occasions. Plus I think Moonmist is a thoroughly interesting game from Infocom that rarely gets talked about.

Anyway, I hope you enjoy those. Please do feel free to subscribe over on YouTube if you want to see more. My wife Andie is away for a couple of days from tomorrow lunchtime, so I'm going to use the time to record a bunch of stuff, I think, and probably do some streaming, too. Join me!


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 135: Just one is fine

As I type this, I can overhear my wife listening to some YouTuber I hate the sound of promising to "review every celebrity brand make-up". And this reminded me of a weird trend that is specifically a YouTube thing, whereby it seems like looking at just one thing is never enough, you've always got to do every instance of a thing.

I Ate At Every Margaritaville In the Country. I Watched Every Barbie Movie. I Played Every Poorly Reviewed Soulslike Game on Steam. This particular "style" of video always seems to be combined with some sort of deliberate suffering — both for the presenter and the viewer, I'd wager — and honestly, it just doesn't appeal to me at all. I'm the sort of person who would much rather take their time over exploring something sprawling in depth and detail than attempting to cram it all into one video — because I can't help but feel if you're cramming a massive amount of things into one video, each individual thing isn't going to get much of a look-in, is it?

I realise this is the point of some of these videos, either to highlight the fact that the many instances of Thing are almost identical to one another and thus can't really be distinguished, but it still irks me somewhat — especially when it comes to a lineup of things that is quite varied such as, say, the output of a particular software company. A video along the lines of "I Played Every Blizzard Game" feels like it would do none of the games any real justice, because each one is very different from the last and deserves its time to shine. Hell, even "I Watched Every Barbie Movie" is probably doing at least some of the Barbie movies a disservice.

My thinking along these lines is why I handled the "Atari A to Z Flashback" series on my YouTube channel as I did. Atari Flashback Classics for Nintendo Switch had 150 games, so I made 150 videos. It took a long time, but I came out of it feeling like I'd completed a worthwhile project — and I absolutely gained some new appreciation for a bunch of games from among that 150 that I otherwise wouldn't have if I'd just given them all a cursory glance and been done within 20 minutes.

Now I'm not saying that everything has to be an epic, long series or anything, and I suspect what I'm describing is more of a "me problem" than anything else. But I know that I, personally, would much rather take my time going through something with a lot of component parts, giving each piece time to digest and myself the opportunity to come to some conclusions that I might not otherwise have been able to if I was racing through to meet my "content deadline".

I guess that isn't what people want these days, though. They want short, quick-fire, snappy — because the modern Web has been set up to pander primarily to those with no attention span. But, as I've argued on several previous occasions, I fear that this just creates a vicious cycle, whereby people's attention spans get shorter and shorter, and the quality and depth people go into when writing or producing videos suffers as a result.

If someone doesn't have the attention span to stick around for more than 3 seconds, that's not my problem; that is very much their problem. I am gratified to see the recent growth in "newsletters" (or blogs, as we used to call them) that present long-form articles intended to be sat down with and savoured; they're not for everyone, sure, but it does please me to know that there are other people out there who enjoy life on the verbose side of things, and they don't care if they "lose" some people due to the sheer length of what they post. As I say, that's a reader problem, not a writer problem. No-one told Charles Dickens not to spend so many fucking pages describing fog — instead, he just gave anyone who couldn't handle it the finger, and his work continues to be regarded as a classic regardless. No-one's going to remember the names of any YouTube Shorts or TikTok creators in 50 years.

I think I got off the point somewhere. But yeah. Review one thing at a time, please. Then I might take your opinions seriously.


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 102: Pondering YouTube... again

Having one of those days where I'm pondering my approach to YouTube. Y'see, my latest video, which covers Atari's Yars Rising and is essentially just a video version of this article, has gone and done very well. Relatively speaking, I mean, and by that I mean it's broken a thousand views.

For a small-scale sub-5,000 subscriber YouTuber like me, getting anything to break 1,000 views is significant. I've had a few successes over the last couple of years, and most of them have had something in common: they've been pre-scripted videos, as opposed to the "Let's Play" style I built my channel on, and which I think I probably enjoy doing the most.

Probably my most significant success to date is the above video, which covers the excellent modern isometric racer Super Woden GP. This video has, to date, managed 87,000 views and is still trickling along. This was absolutely overwhelming to watch happen, to such a degree that I ended up having to "pause" the comments section because I was getting so many people commenting.

My second best is the above, which covers Moonring, an excellent modern take on the classic Ultima RPG formula, developed by one of the folks who worked on the original Fable. Plus it's free. This one has been a slow burn; to date it's done over 29,000 views, but it got off to quite a slow start. Compare the graphs for these two videos.

Here's Super Woden GP 2:

And here's Moonring:

Notice that the latter one spiked for some inexplicable reason about 250 days after I posted it. I don't really know what happened here; I can only assume that it got shared somewhere and a lot of people showed up. But the analytics seem to suggest that YouTube just decided to suddenly start pushing it one day, so it started appearing when people were just browsing around the site:

The Yars Rising video hasn't done anything like the numbers of these two, but it's also still early days for it — at the time of writing, it's just two days old. But it's had a strong early push:

The one thing that the Yars Rising video has in common with the Super Woden GP 2 one in particular is that it was something timely. I made the video shortly after Yars Rising came out, when there was still some discussion going on about it. That, presumably, helps. But it doesn't account for what happened with the Moonring video.

Anyway, the point is, any time something like this happens, I end up wondering if I should change tack a bit with YouTube. The approach I've taken for the vast majority of my videos is one where I introduce a game with a bit to camera at the start, then do a "Let's Play", where I explain the game as if I'm sitting down to play it with the viewer.

Some of these videos have done quite nicely. This one, on Seven Cities of Gold for Atari 8-bit, broke a thousand views:

As did this one on Beamrider for Atari 2600, though that's over the very long term:

I like making those videos. I think they're a good way of helping people to understand how to play and figure out the appeal of retro games. And yet the numbers don't lie: what gets people watching is pre-scripted, more "review-style" videos.

Don't get me wrong, those are fun to write and to make, also — plus I can generally cross-post them between YouTube and MoeGamer for two completely different audiences to see them — but any time I ponder maybe switching to doing that kind of video all the time, I think of the people who have very kindly stuck with me since the earliest days of me fumbling around with the platform, figuring out what the hell I actually wanted to do with my YouTube channel.

I suspect it's not an "all or nothing" question. I suspect the answer is something I know already: that the optimal approach would be to do a bit of both. Perhaps "Let's Play" style videos on simpler, earlier games, and more elaborate scripted affairs for more complex, longer games.

I don't know. I'm just thinking out loud here. If I was a bigger channel I'd just say "fuck it" and start a second channel then split the two types of video between the two channels, but it seems foolish to do that as a small creator.

But anyway. I'm glad the Yars Rising video is doing reasonable numbers, at least. It's a cool game and I'm glad people want to know more about it. So if nothing else, I can be glad about that!


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 98: Feature Creep

One of the things that really annoys me about modern websites is the obsession with feature creep, and nowhere is that more apparent than on social media and adjacent sites, with YouTube being a particularly prime example.

As if the scourge that is YouTube Shorts wasn't enough, the latest feature that it's impossible to dismiss permanently — telling it to go away only makes it disappear for a month at most — is "YouTube Playables", a range of bottom-of-the barrel mobile game crap designed to placate the ever more attention-deficit body of users who can't possibly just do one thing at a time.

I honestly don't get it. Who looked at YouTube and went "you know what this needs? Shitty mobile games!" Who looked at Netflix and decided that needed to be a gaming platform? For that matter, who looked at fricking Facebook and thought games on there would be a good idea?

The argument that usually gets trotted out with this sort of thing is that it "gets more people into gaming". Frankly, I've always thought this to be bollocks. Gaming has never been more accessible and affordable on platforms that are specifically built for it, and there is only one possible reason it is being shoehorned in everywhere that it doesn't belong: to monetise the crap out of it, be it through ads, in-app purchases or subscription price hikes.

At this point I'd almost pay YouTube a fee to not have to see garbage like Shorts and Playables ever again. There are fundamental features of their platform that still don't work properly and they waste time with this shit? Someone wants firing.

But I guess someone, somewhere has decided this junk "adds value", so here we are, stuck with it, in yet another example of the Web being enshittified. At least there's no "AI" features in YouTube… yet. Don't you love our cyberpunk dystopian future?


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#oneaday Day 68: YouTube thoughts

I've been pondering my YouTube channel ever since I wrote this post. Indeed, I'm still firmly of the opinion that Not Everything Has To Be Content, but I also think I work best when I have some sort of "structure" to proceedings, to know what I'm doing when. So I've come up with something for myself.

This is not intended to be a completely rigid structure of [x] videos per week or anything like that, but more some guidelines for me to work within that allow me to cover my diverse interests, celebrate a variety of games and still focus on the things that I'm most passionate about.

So here's what I'm going to do. I'm going to work on a four-week cycle, which will go as follows:

Week 1: Atari 8-bit. One or two videos on Atari 8-bit games. Now I've covered all the built-in games of The400 Mini, this will be pretty much anything.

Week 2: Atari ST. I love the ST, and there are sections of my audience who love it too, so I want to make sure I make some time for it. Like the Atari 8-bit week, this will be one or two videos on Atari ST games.

Week 3: Public Domain and Magazines. This is relatively "open" to interpretation each time it rolls around, but in this week I'd like to either take some time to read through a magazine on camera, or to cover some of the Page 6 Public Domain Library disks for Atari 8-bit and ST, as I enjoyed the few videos I made on those a while back.

Week 4: Wild Card. This can be absolutely anything I feel like doing. If I feel like playing some DOS games, I'll do that. If I feel like playing some SNES games, I'll do that. If I feel like playing some Amiga games, I'll do that.

I feel good about this; it lets me cover the things that I definitely want to keep covering on the channel, as well as the flexibility to do other stuff. And at any point, I won't feel guilt if I want to take a week off due to fatigue or the weather or anything like that… I'll just pick up where I left off!

So that's that. I'm going to start implementing this from this coming weekend and we'll keep moving from there. I hope you enjoy!


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 60: Not everything has to be "CONTENT"

I've gone on the record numerous times about how much I hate the word "content" to describe individuals' hard creative work online, but that's not what I want to talk about today. Instead, I want to talk about a somewhat related matter that has arisen as self-publishing your own writing, videos and all manner of other creative material online has become more and more straightforward.

And that is: not everything you enjoy has to become "content". Not everything you do has to turn into a video or an article or a blog post or even something on social media.

I am saying this primarily to myself, because I've definitely felt myself veering in that direction at times. Indeed, a significant portion of my game collection consists of stuff I picked up because I thought it would be fun and/or interesting to write about at some point — though this was back when I was working an incredibly boring job pre-COVID and had both the time and mental energy to be able to post something substantial about video games nearly every day.

The trouble with thinking that "everything has to be content" (and I'm using that phrase as a shorthand, not as approval of the term) is that it gradually makes it more and more difficult to just enjoy yourself — to such a degree that it can lead to a form of analysis paralysis where you end up discarding certain experiences on the grounds that they won't be "meaningful" enough. And by "you" in that sentence, I mean "I".

I am proud of what I have created online: there's this blog, which might be of interest to someone; there's MoeGamer, which features a wealth of in-depth articles about games that don't get much attention anywhere else; and there's my YouTube channel, which focuses primarily on retro platforms that don't get as much love as others.

But my brain is always going. It's always thinking "oh, yeah, wouldn't it be cool to make an in-depth video about Disco Elysium?" or "go for it! You absolutely can write one article for every single game on Evercade!" or "don't start playing something else until you've finished what you're playing, because you might not be able to write about it otherwise".

These of the words of someone who is at risk of turning his hobby into work, and I have become increasingly conscious of it over the last few years. The trouble is, I am increasingly aware of how I'm growing older, and thinking about what sort of "legacy" I want to leave behind. My wife and I aren't having children — by choice, I should probably add — but that doesn't mean I don't want to leave anything behind. I would love it if some of my writing and videos were useful to someone down the road, even if they only have something of a niche interest audience now.

But that doesn't mean I should spread myself too thin and try to cover everything. That's simply unrealistic. So I think I should probably try and impose some restrictions on myself to keep my "ambitions" under control, because otherwise I risk 1) overwhelming and burning myself out, and 2) never being able to "just enjoy" something ever again.

So for now I think what I'm going to do is I'm going to keep my YouTube channel focused near-exclusively on Atari stuff: primarily 8-bit and ST, perhaps with some 2600 stuff thrown in here and there if I can be bothered. MoeGamer I'd like to get back to doing some stuff a little more regularly with, so I think I will continue to use that as a means of posting in-depth thoughts on games I've actually finished in the case of narrative-heavy games, or spent enough time with to be able to comment on in the case of gameplay-centric titles. That may mean updates are sporadic, but there's nowt wrong with that. It's not a professional site, and I'm not in a position where I need or want to use it as a "portfolio" of sorts right now.

Evercade stuff is my day job, so any time I'm tempted to write something or make a video about Evercade stuff in my free time, I should instead channel that energy into doing something about it during working hours, particularly if I hit a period of "downtime" between major time-sensitive jobs. Of course, there are things I can't do or say when doing things from a "professional" perspective, but honestly it doesn't really matter too much; if I was doing Evercade stuff privately, I'd be wanting to explain why each and every game (yes, even the "bad" ones) is interesting and worth exploring rather than tearing it apart, and that's not much different from taking a slightly more "marketing" approach. (Incidentally, if you want to see some of the stuff I've done professionally for Evercade, check out the official Evercade blog, and particularly the Evercade Game Spotlight, Evercade Cartridge Preview and Top 5s sections.)

Everything else? I should just enjoy it. Sit back, enjoy without guilt. Write about it or make a video if I feel like it, but don't place undue pressure on myself to make everything into a video or an article. Sometimes a good time is just a good time and doesn't need writing about. Sometimes a good time is something best kept to yourself. Sometimes it's nice to try and forget that the Internet exists, and get yourself back into the '80s mindset of just enjoying things because.

Anyway, that's my ramble for today. I'm off to go put it into practice.


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 59: Popularity produces pricks

And not in the way you might be thinking. Okay, there are times when someone getting popular or enjoying some success with something leads to them becoming a prick, but that is not what I'd like to talk about today. I'd like to talk about life as a small-scale creative person on the Internet, and what happens when something you produce manages to extend far outside of its usual audience.

I'm prompted to talk about this as a result of the thoroughly lovely RoseTintedSpectrum's recent video on the first series of beloved video game TV show GamesMaster, which, to put it mildly, has been doing numbers since he released it. If you haven't watched it yet, I highly recommend giving it a look:

What we've all been noticing since the video started blowing up, however, is how much more frequent comments from complete arseholes become once you cross a particular popularity threshold. Not necessarily comments that are being directly insulting to the video maker, but comments from people who are just being dickish. People who use terms like "woketard". People who think the '90s was a utopia where white people flourished and you never, ever had to look at those filthy Muslims. You know the sort of people. The same sort of people who cry "DEI" anyone someone with a slight tan appears on screen.

When this first started happening, we were discussing the phenomenon in a Discord server that hosts a number of UK-based retro gaming and retro tech YouTubers, and we all had similar stories to share. There comes a point, it seems, usually after you cross the 1,000 views mark, where there's a marked uptick in comments from twats.

It makes sense when you think about it. A video blowing up and getting a lot of views means that it's being pushed by the ever-mysterious YouTube Algorithm to people beyond your usual audience and subscriber base, which means people from circles you might not normally mix (or want to associate) with may start stopping by. And boy, do they love to hear themselves talk.

I had something similar a while back when I had my own video "blow up". It was this one, a video I'm still pretty pleased with, but which left me feeling well and truly vindicated in just making videos about what pleases me, rather than what is guaranteed to be "popular".

Because what no-one tells you about getting popular and suddenly attracting all these complete penii is that it's genuinely stressful and often quite upsetting. I got to a point where I had to "pause" comments on the video above because the influx of them was stressing me out so much. And I wasn't even getting nearly as many dickheads as Rosie is getting on his video. It was just overwhelming, and not in a good way; I did not like it at all.

The same is true for anything tangentially related to social media or online presence. Post something — be it picture, video, blog post, article, whatever — that manages to get a significant reach, and it's seemingly inevitable that you'll have to deal with dickheads. This is, of course, frustrating, because one would hope that it's possible to get a significant reach on something without attracting the very dregs of Internet society, but with every "success story" like the ones I've described above, it seems increasingly inevitable that the dickheads? Oh they will come. They will come in droves.

I wonder how many people have been put off from a potential career of making creative things online by this sort of thing. I guess after a certain point you start to get used to it and be able to tune things out — and once you reach a certain size as an online personality, you can start hiring staff to take care of things like the comments section for you, so you can focus exclusively on actually making the videos.

But for everyone who gets to the point where they're able to hire a staff, I'm sure there are myriad more who gave up the first time they saw mild success, because the dickheads came. And I can't help thinking that's a real shame. Online culture shouldn't have come to this. But it has, and we just have to live with it, it seems, because no-one seems in a particular hurry to do anything about it.

Thank heavens for YouTube's "Hide user from channel" setting, at least, which means the dickhead of your choice is banished to the abyss; you'll never see them in your comments section again, and neither will the rest of your audience — but, here's the fun bit: they're still able to rage impotently at you, never knowing that you've effectively "blocked" them because YouTube doesn't tell them that.

This is the one bit of YouTube I can honestly say is absolutely masterful. There are few things better than knowing that there are dickheads who think they're posting amazing putdowns of your latest work, only for their comments to be silently banished to the abyss before they get anywhere near you.

Anyway, the Internet sucks, but go subscribe to Rosie 'cause he makes good vids. Ta-ra.


Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

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#oneaday Day 51: The Art of the Thumbnail

I'm in a Discord with some other (relatively) low-subscriber retro gaming and tech YouTubers, and we've had some interesting discussions over there. One subject that comes up frequently that I think I've derived the most value from is that of video thumbnails.

To put this in context, prior to joining this Discord, and for quite some time, my YouTube channel looked something like this:

I don't dislike this look. I was rather fond of how each "series" I was doing had its own distinct appearance, and I feel each thumbnail got nicely to the point: telling viewers that it was a video about a particular game on a particular platform.

But that's not really how YouTube works. However nice it looks to have a lineup of games with lovely consistent thumbnails Criterion Collection-style, it doesn't necessarily bring the views in. And so, with the advice and encouragement of the folks in the aforementioned Discord, I do things a little bit differently now.

This is how my channel looks today:

I'm pleased with this. Because I feel like these thumbnails do a much better job of intriguing and attracting the viewer's attention without assuming knowledge — i.e. "what is 'Atari A to Z'?" — while still allowing me a certain degree of consistency and coherence that makes my work immediately identifiable if you know what to look for.

Best of all, I haven't resorted to any of the more flagrantly transparent "clickbait" techniques, and "YouTube Face" is nowhere to be seen. The videos I make on YouTube are not for the same audience as Mr. Beast, so I make zero effort to court the sort of people who respond to those sorts of thumbnails.

And it works. At least I think so. Some of my videos perform about as well as what I considered a "solid performance" two or three years ago — that is to say, breaking three figures in the view count — but quite a lot more of them exceed that by two, three or even four times. And I've had a few breakout successes: my Super Woden GP 2 video sits at 86K views to date, my look at Ultima love letter Moonring has 21K views to date (and a very long tail), my video covering the announcement of The400 Mini attracted 14K views, and most recently a video on Project Gotham Racing 3 brought in a relatively modest but still impressive-for-my-channel 2.5K pairs of eyes.

I don't do this for the views, as I quite frequently state; I do it because I enjoy it. But I won't pretend it's not nice when a video does well — at least partly because it results in a bit of pocket money for me. That Super Woden GP 2 video made me over a hundred quid within a few days of it being posted. And now I get a small payout from YouTube earnings (i.e. the minimum payment threshold) every couple of months, whereas once it was a far-off goal I thought I'd never achieve. That's nice.

The secret behind those thumbnails? It's not really anything complicated. The most effective advice from the Discord I've followed is to keep text to just a few bold words, and present those words using at least two of the following: a bold outline around the letters; a bold drop shadow; and slightly rotating various parts of the complete text so that the eye is drawn to lines that aren't quite "straight". That's about it. I don't overuse colour; I don't overdo the "big red arrow" or "circling the obvious thing" tricks (although I put in a big red arrow occasionally as an in-joke to the group, which refers to itself as the "Big Red Arrow Club"); and, as noted, I don't do the "YouTube Face".

It works for me. The result is a channel full of videos I'm proud to call my own, and which a gradually (very gradually) growing number of people are coming to appreciate. That's pleasing to me.

YouTube and YouTube culture has myriad problems, but it's still the best place to create and share stuff like this. It's a valuable means of self-expression and sharing one's interests, and it's something I'm glad I decided to get stuck into exploring properly.

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Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.

If you want this nonsense in your inbox every day, please feel free to subscribe via email. Your email address won't be used for anything else.