
After closing my original account a few years back — I'd never used it, I'd never got a job using it and I didn't see the value in it — I opened a new LinkedIn account a few weeks back. I still absolutely hate it.
Not only is its interface second only to Facebook in terms of general clutter, user unfriendliness and AI being rammed in your face everywhere, but the general tone of everyone on there is just insufferable. Every post is some great life lesson that they've learned from their time in business to business sales; every little happening at work is cause for twelve paragraphs of pontificating; every opportunity to brag about how you absolutely are not a "low performer" or similar is taken, and festooned with emoji.
I cannot imagine ever thinking at any point "I know, I think I'll check LinkedIn, that sounds like a fun use of my time". The fact the thing constantly emails me to let me know I have "1 new message" when all it is is some spam ad in my message inbox pisses me off. The fact it emails me to tell me I have "new notifications" when it's people I don't know starting jobs at companies I've never heard of pisses me off.
In short, I don't really know why I opened an account there again. I guess I was just curious to see if it was in any way "useful" for "networking", as some people like to say. And perhaps it is useful for that, if you're the insufferable business-speak type. But that is emphatically not me. I struggle to take posts even from people I know seriously, and I fear that if I spent any protracted amount of time on the platform, I would almost certainly tell at least one person (no-one specific) to stop being so up their own arse, and if they really think they have something worthwhile to say about "the world of work", as our careers advisors at school used to call it, perhaps they should try writing a self-help book that management consultants can put on their shelves and never read rather than inflicting their bilge on the broader Internet community.
I can't do it. I struggle with social media at the best of times these days, but the fact it's pretty much the only way to get in touch with some people really rankles me. I miss the good old days of email chains where people put time and effort into the messages they sent one another; late-night chats on MSN Messenger and AOL Instant Messenger; hell, even text messages felt more personal than what we have today.
It's one of the many ways I feel completely and utterly left behind by the world as it exists today, and I absolutely hate it. So don't expect to see any activity from me on LinkedIn any time soon. I can think of very few worse ways to spend my time.
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