I feel I should probably address something before continuing onwards in my life: I started watching Love Live! School Idol Project a little while back having left it stewing in my Crunchyroll queue for months, and I'm having an absolute blast watching it.

For the unfamiliar, Love Live! is a show about a group of girls who decide to form a "school idol" group in order to raise the profile of the school they love so much and save it from closure. In many ways, Love Live! is essentially K-On!: The Next Generation, in that it features an all-female cast with a broad spectrum of personality types, has music as its main theme and centres around a low-key but nonetheless meaningful "conflict" — in K-On!'s case, this was the disbanding of the school's light music club; in Love Live!'s case, it's the closure of the whole school.

Love Live! also possesses the same sort of heartwarming but occasionally manic energy that K-On! did, with very little in the way of conflict between the core cast members. There's a little as the cast is gradually assembled over the course of the first seven or eight episodes, but this is generally quickly resolved in favour of more light-hearted banter, inspirational training montages and the occasional boob-squishing when Nozomi is around and wants something.

Love Live! is an unashamedly happy, positive, colourful and cheerful show, then, and it is by no means particularly deep or thought-provoking. Despite having the opportunity to critique idol culture, too, it doesn't appear to particularly run with this, instead presenting a somewhat more idealised (or should that be idolised?) view of the girls' journey to stardom. That said, it doesn't skimp on representing the fact that the girls work hard to achieve their dream, and acknowledges the fact that different people come at this sort of thing in different ways — and in order to work well as part of a team, you sometimes have to make compromises or take on challenges you might not otherwise have done by yourself.

It's an appealing cast of characters all round, though since I'm partway through the series I am hesitant to declare anyone "best girl" and potentially call down the wrath of the Internet on me for picking the "wrong" one.

Honoka makes for a good "protagonist" of sorts, though really this is a show about the ensemble cast rather than a single protagonist as such. She's ditzy, silly, cute and fun, and she complements her permanent companions Kotori and Umi nicely.

Kotori is certainly a highlight for me — primarily for Umi-chan… onegai! — while Umi represents the rather sensible "class rep" type that I find rather appealing. Elsewhere in the cast, Nico is endearingly chaotic and rather tsun, and is wonderfully set off against her fellow third-year, school council president Eli. Nozomi, meanwhile, is an enjoyable study in contrasts, initially appearing to be the demure, quiet, shy "shrine maiden" type, but occasionally letting this facade slip somewhat as she goes full-on Katsuragi and starts feeling up her bandmates. Maki is super-cute — I have a thing for redheads, as many of you know — and arguably the character I find most appealing on a shallow, superficial level — plus she plays the piano, which is cool.

Of all the cast, I feel like I know the least about Hanayo and Rin — though Rin's "-nya"-ing at the end of sentences is a character trait I find adorable whenever any character does it — but since, as previously mentioned, I'm only partway through the complete run so far, there's still scope to find out a bit more about them.

I'm enjoying it, then. And I'm pleased that I'm finally in a position where I understand what's going on when people go "Nico-Nico-Ni!" — although your own feelings on that matter may vary, of course.