2242: Another Frustrating Way Clickbait Ruins the Internet

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Earlier today, I was browsing around the Internet looking for some tips and tricks on how to better play Dungeon Travelers 2. I tried GameFAQs, and the content there was disappointingly light, though there is a good character guide at least. Then I resorted to Google, and I was reminded of something that's been bugging me for a while.

Here's my Google results for "dungeon travelers 2 walkthrough":

Dungeon Googlers 2.png

"Oh," I thought, skipping past the GameFAQs entry because I'd already checked it out. "There's some more walkthroughs out there. IGN have got one, huh? Well, that should be decent enough."

As anyone who has ever attempted to look at one of IGN's walkthroughs — or indeed one on the "GameWise" site above it — will know… no. This is emphatically not the case. Here is IGN's walkthrough for Dungeon Travelers 2:

IGN DT2.png

That's right! There's absolutely fuck all there besides the most basic database information for the game itself. And if you thought GameWise might be any better, being higher ranked on Google? Nope.

GameWise DT2.png

GameWise takes considerably more words to say that it doesn't have any content for the guide, and outright lies to the reader by saying its "team of contributors will help you work through the game via a step-by-step tutorial" and that it will "take you all the way through the game to 100% completion including unlockable quests and items". It's boilerplate text, of course, but it's complete bollocks and, more to the point, it's evidence of a particularly dishonest practice that goes on alarmingly frequently these days: sites that put up "landing pages" for things that people might be searching for, then don't populate them with content right away (or sometimes, as we can see here, at all) so that they can get some of that sweet, sweet ad revenue by someone who doesn't know any better clicking on them without having to put any actual work in.

This is actively making the Internet less useful, particularly as both IGN and GameWise have clearly made the effort to get themselves highly ranked on Google as a "trustworthy" source. And indeed both of these sites may well have helpful walkthroughs and guides for more mainstream, popular games, and in that instance, them showing up on Google is absolutely fine. But to list a "false positive" result like this is extremely dishonest and incredibly frustrating for the reader.

I'm reminded of the evolution of my time at USgamer. When the site launched, each of us on the team were specifically given pretty much free reign to cover what we wanted in our own personal style: the thinking was very much along the lines of 1up.com back in the glory days, when there would be distinct "personalities", each with their own specialisms, building up their own communities of readers. It was great; it was fun to write, and the community appreciated this honest style of writing.

Unfortunately, it didn't satisfy the suits as it wasn't raking in enough ad revenue. So out went the freedom and in came a more strict regime. Whereas once I took the approach that I had once taken so successfully on GamePro — look out for things that looked interesting that other sites hadn't covered in detail, then cover them in detail — I was reduced to having to seek approval for every news story I posted, and this led USgamer's news section to start looking more and more like every other gaming news site out there, covering the same old stories in the same old way.

This only got worse once I got laid off and was working out my notice; the site started to post guide content for recently released games, partly through the site's partnership with Prima Games, whose website was also part of the Gamer Network umbrella. I had to split guides into parts so they could be published across several days and rake in more clicks than they would have done if posted all in one lump; worse, I didn't have the creativity to write my own stuff, since all the content was already done and I was pretty much reduced to being a data entry person, editing and tidying up the raw copy so it looked good on the site. And, of course, even worse than that, the hours that I was tied up pissing around with these stupid guides were hours that I couldn't spend writing more interesting things or telling people about games they might not have heard of before. (I am 100% sure that this was deliberate.)

Guide content has its place, but it should be on a dedicated site that specialises in it — such as GameFAQs — not used as insultingly transparent bait to get people to visit your site and cross your fingers that they might read something else you've written while they're there. (They won't.) And it absolutely, definitely should not be used in the way IGN and GameWise use it, which is to hook people in without actually providing any content at all.

It's not just guide content, of course — IGN in particular has been caught playing the SEO game with articles about games and tricking Google into thinking they are "reviews" when they're nothing of the sort — but guide content represents by far the most egregious examples of this bullshit going on.

If you are engaging in this, you are making the Internet a less useful place to find information. Stop being a cunt and write something helpful to go with your beautifully optimised search engine bullshit, or don't list the page at all.

1601: On Not Assuming the Worst is the Most Representative

I had an interesting conversation with my friend Calin the other day. Calin is someone I've known for quite a while, have shared lots of interesting and enjoyable gaming stories with over the years — mainly through the Squadron of Shame — and even managed to meet face-to-face on one occasion at PAX East in 2010, an event which, as a whole, I regard as the last great thing in my life before everything came crumbling down shortly afterwards. (I have since largely rebuilt my existence, but there's still some work to do after that chaos.)

Anyway, the point is: Calin is, if you must put a label on such things, a "gamer". And yet he confessed to me that he's not entirely comfortable admitting that any more, for fear of being lumped in with what he regards as "gamers". His definition of gamers, it transpires, are those who are the most vocal on the Internet, and often the worst examples of the gaming community. They who shout loudest get the most attention and all that.

This is, of course, a gross generalisation about the entire community of people who enjoy computer and video games, and I said as much in our conversation. The IGN and Gamespot comments sections are not representative of the entirety of humanity who enjoy computer and video games, in other words; there are plenty of other people out there who don't rage and swear at one another, who don't tell writers to kill themselves over reviews they disagree with, who don't act like spoiled children when things that they, personally, aren't interested in show up.

And yet I can understand Calin's position somewhat. As I noted above, those who shout loudest get the most attention, and it's entirely natural to start believing "gamers" as a whole are the scum of the Earth if the representatives of the community you seem to hear the most from are the ones who are acting like complete tools.

In vaguely related news, earlier today I observed a Twitter exchange between the members of Witch Beam, developers of the excellent upcoming arcade-style shoot 'em up for PC, PS4, Vita and Wii U, Assault Android Cactus. They were feeling disheartened by a tweet from a member of the Gamespot community who made some disparaging remarks about Sony "only" having titles like Assault Android Cactus — smaller-scale, lower-budget but no less interesting or enjoyable games — to show at E3, while Microsoft was promising that its Xbox One-centric E3 presentation would focus on games, presumably triple-A by implication. I commented to them that it's not worth worrying about the opinion of people who believe that triple-A is all there is to video games. In a way, those people are also judging something in its entirety by a small subsection of it — in this case, that anything outside the big budget triple-A space is somehow unworthy.

The important thing in all this is to remember that not everyone agrees on everything, and not everyone behaves in the same way. For some people, trash talk and being a jackass online is just part and parcel of the way the modern Internet-connected world works. For others, they prefer to spend their time actually playing games rather than typing comments or tweets to each other online. And for others still, they prefer to engage in intelligent, lengthy discussion about things some people may not have heard of. (I kind of straddle the latter two categories.)

Of those groups, the people acting like jackasses are but a small part of the whole. They're a problem, for sure, and it's difficult to know what — if anything — it's possible to do about their behaviour. (Hint: It's not posting lengthy social justice-themed editorials on the sites they frequent; that just makes them defensive and even more inclined to be obnoxious.) But here's the important thing: they are not everyone. They do not represent an entire medium. They do not represent the entirety of people around the world who are interested in games. Chances are, in my experience, there's a considerable amount of crossover with those people who believe in nothing but triple-A.

Fuck those guys. If you enjoy games — however you enjoy them — enjoy them in your own way, and never, ever feel ashamed of something you enjoy because of the behaviour of people you probably have nothing to do with on a regular basis. In an extreme case, simply think back to how it all was before the Internet came along and ruined rational discourse for a lot of people; everyone could enjoy video games without feeling ashamed, guilty or disgusted then, because you never, ever came into contact with the more objectionable parts of humanity. Simply stay out of comments sections and only talk about games with your friends, just like things used to be. Works out pretty well for me, personally.

And if you're one of the jackasses I've mentioned in this post? If you've ever told a writer to kill themselves over giving a game an 8 when you thought it deserved a 9? (For those who don't frequent gaming sites, this actually happens on occasion, though it's usually over more extreme differences of opinion.) If you believe there is only one "true" way to game, and that everyone else's interests and passions in one of the most diverse creative mediums in the world is somehow invalid? Take a good, long, hard look at yourself and decide whether or not that's the person you really want to be.

1271: Don't Read the... You Know

Popular gaming site IGN has decided to crack down on shitty comments. Given that a single IGN article attracts thousands of comments — the post describing the proposed changes currently has 2,309 and it was only posted a few hours ago — this is very much a good thing.

I've never really read IGN all that much. I had a couple of pieces posted there a few years ago — here and here (I was not responsible for the dreadful headline on that one, by the way) — but I've never really felt the need to engage with the community. There's a few good writers there — a couple of whom I know personally — but it's not, on the whole, a site I check regularly. And, by extension, it's not a site I tend to look at the comments form.

My God.

Yeah. They need this crackdown. The comments section is a mess. Just on that one post linked above, there's a surprising amount of negativity ranging from people insulting the writers (and their names… yes, his name is Steve Butts; grow the fuck up) to perpetuating stupid fanboy platform wars. The few positive comments that are there are quickly drowned out or reacted to with further abuse, and the "upvote/downvote" system the site has in place courtesy of popular third-party comment solution Disqus is completely abused; "good quality" comments aren't upvoted, but dumb comments from "popular" posters are. Meanwhile, people advocating reason and praising the site's changes are downvoted. Ridiculous.

I have to question how on Earth it got like that in the first place, and I can only assume it was a matter of complacency — of assuming that problems would sort themselves out after a while. But, since a lot of Internet commenters on sites like IGN are seemingly children and teenagers (or at least act that way), they'll try and push the boundaries. If they encounter no resistance, they'll continue to push further. It's exactly the same as in teaching; if you don't set expectations up front, you are only making life difficult for yourself down the road.

I've been fortunate with this blog that I only get a few commenters, all of whom are very welcome, and pretty much all of whom I'd call friends. Meanwhile, over at my new professional home USgamer, we're already building a strong community of intelligent, articulate commenters who have plenty of value to add to the conversation. The quality of our content and the way in which we have written it — to provoke and inspire discussion — has helped set those initial expectations in place, so hopefully things will continue in a positive direction. I have no doubt we'll have to deal with troublemakers before long — we've already had one charming chap call Kat Bailey a "bitch" for not liking Project X Zone as much as he did, and we swiftly and positively dealt with it — but for now, I'm very much liking the rather mature, erudite community we appear to have attracted for the most part so far.

Internet comments are both a blessing and a curse, as the cliché goes. On the one hand, it's great to be able to have discussions around things that writers have posted on the Web; on the other hand, there's little value in them if they always descend into trolling, name-calling and insulting. Fortunately, a lot of sites seem keen to put a stop to the bullshit; it remains to be seen if, in the long term, anything good will happen.

1130: Pour One Out for 1up.com

The "digital age" brings with it many benefits — most of which relate somehow to the concept of "convenience" — but an unfortunate side-effect of it is that things aren't as permanent as they once were. Sites grow, change and relaunch, and occasionally die altogether.

Today it emerged that Ziff Davis, former owners of 1up.com until it was sold to IGN, and now the company that owns IGN (and consequently 1up.com again… yes, it's confusing) would be shuttering three sites, including 1up.com.

This is immensely sad news for a number of reasons. Today I will primarily be outlining my own personal feelings about that site; I'm sure a number of people reading this will have their own opinions and thoughts about the site and the changes it's gone through over the years, so feel free to share them in the comments.

I first became aware of 1up.com while my brother was working at Ziff Davis on Electronic Gaming Monthly and the Official U.S. PlayStation Magazine (I think I've got that chronology right). He played an important role in shaping the site and its content, and it became a regular hangout for me not just because of me supporting my bro, but also because I really liked what it was doing. It was my first real contact with what was to become "social networking", and I found myself really enjoying making use of all the site features — the ability to blog, the forums, the ability for users to create clubs and communities as part of the main site. My 1up blog was one of the first places where I wrote about games regularly, primarily for myself but also in an attempt to keep myself in "practice" should I ever find myself in a situation where I'd be able to do so professionally.

My main reason for thinking so fondly of 1up.com is the Squadron of Shame. I've told this story before, but it doesn't hurt to tell it again.

The Squadron of Shame was a group of people who came together as the result of a fairly throwaway feature on one of 1up's podcasts. The podcast participants had got talking about their "Pile of Shame" — all the games they owned but had never got around to finishing (or even playing in some cases) — and discussion had turned to Tim Schafer's cult classic Psychonauts. The intention was for the Pile of Shame to become a regular feature on the podcast as the participants played through the games together and gave their thoughts on more obscure titles that people might have missed out on.

It was a short-lived feature, and quickly abandoned on the show — but a bunch of people on the 1up forums really liked the idea and thus decided to come together and finish the job they'd started. We checked out Psychonauts and had a blast playing through it together. Then we started talking about other games that people might have missed — System Shock 2, Psi Ops, Odin Sphere and all manner of other titles. For each one, we made a thread on the forums for discussion, played through it together and got to know each other a bit better in the process. It was a fantastic experience, and I made a lot of very good friends in the process — friends who I still "talk" to on a daily basis even today.

Trouble was on the horizon, though. The once-sprawling 1up.com forums, which used to be split into a wide variety of distinct sections, were merged into simple "Games" and "Not Games" categories. The Squadron of Shame's threads used to call the "1up Radio" forum home — this forum primarily related to the site's podcasts and the features therein, and was generally a home of more mature, respectful discussion than other parts of the forums as a whole. Suddenly, though, our thoughtful threads — which often included long posts with members writing mini-essays on their experiences with the games we were playing — were lumped in with all the "wot iz ur favorit wepon in halo" threads from the hoi polloi of the site. Consequently, on at least one occasion we found ourselves being rather unpleasantly trolled by users who, for some inexplicable reason, took great umbrage to our writing of posts that included more than five words, knew how to use paragraphs and punctuated properly, and discussion wasn't quite so easy any more.

Around that time, the "club" pages on 1up got an overhaul; there used to be a "communal blog" where individual members could post in a linear fashion, but this was replaced by a dedicated forum just for that club. We made use of that for a while, but further trouble was on the horizon with the event which became known as the Great Upheaval, when a huge proportion of the talent from the site was laid off as part of the transition to new owners UGO. The site wasn't the same after that, so a lot of people drifted away from the community, mostly to places such as Twitter.

It was around this time that we started producing the Squadron of Shame SquadCast, an irregularly-occurring podcast that continues the Squad's original mission in earnest. To this day, we still have a small but dedicated following keen to tune in and hear our thoughtful, mature (and lengthy!) discussions on obscure games and gaming-related topics. It's something I'm really happy to be a part of, and something that still feels me with great pride any time I hear someone from outside my core friendship group talking about — people like Garnett Lee, one of the original 1up podcasters who gave us the idea in the first place.

Today, the Squad primarily lives on Google+, which seems to be a good home for our discussions. You can check out and join our community here. Prior to that, a healthy amount of discussion also took place on the "Squawkbox", a WordPress site we set up to emulate the old-school "club journal" format from the original 1up.com club, but which is now primarily used as a site linking to the SquadCast's archives. There have been plans on and off to make a "proper" Squad site for many years now (including a nice-looking mockup), but they're yet to come to fruition. One day…?

Anyway, I'm drifting off the point somewhat. The main thing I wanted to say is that none of this would have happened without 1up.com. Without 1up.com, I never would have met this disparate group of people from all over the world and made a group of friends with whom I really feel that I can be "myself". Without 1up.com, I wouldn't have as solid a "support network" as I feel I do today. Without 1up.com, there's every chance that I'd be a lot more lonely than I am today. I feel privileged and honoured to have met everyone who came together as a result of the Squad, and am glad that we're still attracting new members a few at a time every so often, many of whom are fast becoming just as good friends as those who I have known since those early days of the group. I now have a solid group of international friends that I trust and depend on, and without 1up.com I simply wouldn't have that. (Of course, there's every chance that I would have made a similar group of friends on a different website, but, you know.)

So it's for this reason I'm sorry to see 1up.com go. The loss of the articles and writing talent on the site is sad too, of course, but for me it will always be the community side of things that captured my heart and imagination, and showed me that my passion for video games was not something to be embarrassed or ashamed about, but instead celebrated and explored.

So thanks for the memories, 1up. You'll be sorely missed.

#oneaday, Day 206: Hello.

First up, please excuse me for just one moment.

AAAARRRRGHH!!
AAAAAGGGHHHH!!!
GRRRAAAARRR!!!
RAWWWRRR!!!

Thanks for bearing with that for a moment. It was deeply and completely necessary. Also, I had to reformat it so it didn't mess up the formatting of the page. Rawr.

Right. So, this post then. I thought I'd introduce myself. Why? Because my first ever post on this blog was a long time ago, and many things have changed since then. Also, due to various things that I'm not going to go into and rant about right now, I am still looking for work.

Particularly writing work.

I am a writer. That's what I do. First and foremost. More than anything. It is what I spend the vast majority of my days doing. I write this blog every day. I write news for the very awesome Kombo, staffed by some of the finest people I've ever had the good fortune to work with but not meet in many cases. I've written two articles for IGN. I've scribed a number of articles for utterly wonderful DRM-free digital-distribution site Good Old Games. I've submitted a bunch of stuff to BitMob, most of which was promoted to the front page as a "featured article". I've covered a variety of things for parental gaming advice site WhatTheyPlay. And I edit and produce the podcast for the Squadron of Shame, which will shortly be relaunching in a triumphant new format. I also set up the Squad's community site, the Squadron of Shame Squawkbox, which you're welcome to join. In fact, there's a big-ass list of most of the things I've done right here.

I have been semi-to-moderately prolific. And I love it. There's more stuff in the pipeline, too. Find out more as it happens.

So, using the power of Web 2.0, I'd like to ask a favour of anyone reading this.

Pimp me out. Share my stuff. Tell people how awesome I am. Point them at this blog, and the #oneaday project. Tell them about my stupid stickmen drawings. Show them my in-depth, opinionated news articles on Kombo which actually provoke discussion when I dare to mention Phantasy Star in anything less than positive terms. Dazzle them with my mad interviewing skills on my IGN articles about Crackdown 2, the first time I'd ever visited a developer.

'Cause I'd very much like this all to work out. Writing is awesome, and through it I've learned a lot about myself, met some fantastic and awesome people and joined a community of people who are as passionate about the things we love as I am. It may not always pay well (or indeed at all in many cases), but it's what I love to do. So if you can help me gain any exposure using your undoubtedly fabulous amounts of influence that you hold on the web—that's a really nice shirt, by the way—then I'd of course be eternally grateful and will buy you a bag of chocolate raisins or something.

In the meantime, a good friend (and Captain #oneaday), Mr Chris Schilling, has convinced me I should be pitching stuff around the place. So if you're a writer or involved in the publishing industry yourself and have any contacts you'd be willing and able to introduce me to, I'd very much appreciate that, too.

Shameless, I know. But whadyagunnado?