I was unfortunately exposed to this video today:
For those who quite understandably can’t bring themselves to watch it based on the thumbnail and source alone, it’s a video about how a dad is super-proud of his daughter and her athletics ability, but how he also knows that his daughter idolises an Olympic athlete. All seemingly wholesome and nice on the surface, until the main point of the ad: the Dad gets Google Gemini (which is Google’s ChatGPT-esque chatbot interface) to write the athlete in question a “fan letter” that is supposedly from his daughter.
It’s difficult to know exactly where to start with how fucked up this is. But I think as good a place as any is to point out that written communication between people has always been a means of direct, personal contact — particularly if it’s via what is seen as a medium that takes a bit more effort, such as a handwritten letter. Of course, chances are that if the “fan letter” ever made it to the athlete in question, any response would probably be a carefully vetted template from a PR representative rather than the athlete herself, which sticks something of a pin in the “direct, personal contact” thing, but that’s no reason that regular people who aren’t PR consultants should auto-generate things that are supposed to be personal.
If someone inspires you, you presumably respect them. And if you respect them, you should demonstrate that respect by making an appropriate effort when attempting to contact them. And getting an AI to write a fan letter for you is the height of disrespect. It tells the recipient that you don’t even respect them enough to communicate with them in your own words. It tells them that you would rather get a machine to handle your communication than “waste time” writing things yourself.
“But what about people who aren’t able to write?” you may ask. To that I would point out that in order to get Google Gemini to write something, you still have to write a fucking prompt for it, and if you’re capable of doing that you’re capable of writing a letter. They teach how to do that in primary school. At least they used to.
There are myriad other ways to get your point across without getting garbage generative AI involved, even if you’re incapable of holding a pen or typing on a keyboard. There’s voice recognition, allowing you to still communicate in your own words without typing. Or you can get someone to help you — remember other people? Remember how to speak to them? Or do you need ChatGPT for that too? I’m a socially anxious autistic recluse and I can still talk to a person if I absolutely have to, and on more than one occasion I have sent some form of personal message to someone who genuinely inspires me, all in my own words.
We absolutely should not normalise the use of AI to craft even form responses to emails. I used to get mildly offended when a pal of mine used the “auto-respond” text message facility on his phone, which would send a rather blunt “Answer is YES” or “Answer is NO” SMS on his behalf if he couldn’t be bothered to type a full message, but at least in that instance I know he had at least read my message and considered whether to respond in the affirmative or negative.
AI zealots seem to think that garbage like this is going to revolutionise communication between human beings, making it “more efficient” or some such bullshit. But all it’s going to do is remove any semblance of personality from an individual’s method of communication with you — something which is already somewhat at risk as a result of the homogenisation of culture brought about by the Internet. Look at how many people fall back on the same memes and turn of phrase these days rather than communicating in their own individual fashion, using their background and location as a means of making their communication unique. Now imagine even that layer of personalisation being taken away, with everyone “communicating” with one another using that smug, pretentious tone all AI chatbots appear to have developed.
“You’re just resistant to change!” Yes, I am, if that “change” is demonstrably harmful to the way we interact with one another and our culture in general. Anyone who uses AI to communicate with someone rather than drafting an email, chat message or social media post themselves is an inconsiderate, disrespectful asshole, and I will absolutely not shift my opinion on this. I will, however, point and laugh.
So fuck off with your “Gemini” garbage, Google. And Mr Man’s little girl? Tell your father to go fuck himself, punch him in the balls hard enough that he doesn’t have any more children, and go write something yourself, with a pen. I can guarantee that your idol Sydney will find that far more meaningful and emotionally worthwhile than what is effectively a form letter that you didn’t even write the prompt for.
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