1791: Future Press

I was browsing Twitter earlier when I came across the following quote, retweeted by someone I follow.

“If you’re a writer writing about video games, I recommend you get your face in front of a camera to prepare for the future.”

My initial reaction to this was a fairly straightforward “fuck that“, but then I contemplated it a bit further.

I still don’t agree with the premise. The written word is a powerful medium and to unequivocally declare, as some people do, that its days are very much numbered is to show that you’re extremely blinkered. Yes, there is a large audience out there who enjoy video-based content, but they’re just one group who occupy the somewhat younger end of the spectrum. And while this is an important group to court — particularly as they’re one of the key demographics for the video game industry — this doesn’t somehow mean that all the 30-40 year olds who have grown up with computer and video games since their inception are immediately irrelevant. What it should really mean is that content should be provided to cater to these different audiences, who have very different wants, needs and expectations from media relating to their favourite things.

I’m not sure how representative an example of a 33-year old gamer I am, but personally speaking, I’m not a big fan of video-based content for the most part. I can’t stand Let’s Plays, for example — I’d rather play the game myself, and there’s no way I’m going to watch someone play The Binding of Isaac or Minecraft for literally hundreds of episodes — and I’m not a fan of the numerous variations on the “angry dude shouting about something” formula that proves quite popular.

Exceptions for me are things like TotalBiscuit’s “WTF Is…” series, in which he spends 20-30 minutes giving a good overview of a diverse array of PC games, including everything from the options available in the menu to how the game itself actually works; Yahtzee’s “Zero Punctuation” series, which doesn’t rely on game footage at all and is instead actually more of a well-written comedy series that happens to explore specific games as its central premise; and Extra Credits’ (usually) intelligent discussions of all manners of game culture. These are all carried by strong personalities and well-written content, and for me represent the best that video game videos (you heard) have to offer.

Thing is, though, I’m not always in the mood to sit down and watch a video — particularly longer stuff like TotalBiscuit’s 20-30-minute affairs. I’m not always in a particularly ideal situation to watch a video, either; perhaps I’m on my phone in an area of poor signal or in an environment where I can’t put sound on — in both those cases, this makes video almost completely useless as a medium of delivery, whereas text is absolutely fine in both scenarios.

Despite all this, though, I can sort of see why more and more people are turning to these video content producers. The overall quality of video games writing is rapidly going down the pan, to my eyes, and it’s at least partly due to the continuing reliance on the clickbait advertising model. The need for page views has lead to many individual writers (and even publications) jumping aboard the insidious and obnoxious “social justice” train, stirring up pointless Daily Mail-style moral panics and controversies at every turn under the guise of cultural criticism. Long-form pieces such as those that Polygon used to be renowned for clearly don’t draw in readers in the same numbers as a table-thumping opinion piece about how terrible it is that you can kill prostitutes in Grand Theft Auto V — and, by the way, let’s just recall that the games press a few years ago was quick to quite rightly point and laugh at any mainstream publications that pulled this still exceedingly stupid line of criticism — and thus we get more and more of these perpetually outraged pieces driving frustrated readers away from sites and towards personalities who don’t subscribe to these ridiculous, borderline hysterical viewpoints.

But it shouldn’t have to be a case of one or the other. There should be a range of different opinions and writing styles; those of us who enjoy the written word shouldn’t be pushed away from it in the direction of video by the fact that all these issues are only ever explored from one single sociopolitical perspective. That’s what’s happening, though, and unfortunately I don’t see it getting any better any time soon.

I’m glad I got out of the games press when I did. I don’t want to sit in front of a camera — I don’t look good on camera: I’m fat, I have bad hair, I’m perpetually unkempt (even when I try to be… kempt), I have terrible dress sense, I have dry skin on my face that flares up when I’m stressed and, moreover, I find it terribly difficult to act naturally when being stared down by a camera — and, on the writing side, I have absolutely no desire to become a source of further moral panics or fuel the perpetual outrage machine. So there doesn’t really feel like there’s a place for me anyway.

It’s sad, really; there’s a clear gap in the market here for some old-school media — magazines! — of the ilk we had in the ’80s, ’90s and early ’00s, but no-one seems to actually want to fill it. I can’t be the only one hungry for this sort of thing, can I?