Goodness me. Thank you to everyone who read yesterday’s post, including the unprecedented 602 of you who showed up today. Whether or not you agreed with the sentiments therein (and whether or not you were polite about it), thanks for reading.
There have been some interesting developments in the whole thing over the last 24 hours or so. On the whole, the whole thing can actually be said to have had a positive outcome, though not quite through the means the originators of the meme intended.
In fact, the originators of the meme had nothing to do with the NSPCC, as predicted. Fellow blogger, Commodore 64 enthusiast and all-round fine, upstanding gentleman Glen McNamee did a bit of research on the issue and uncovered the fact that the whole thing had actually originated in two separate places in November as a bit of fun, with no charity links whatsoever. Read Glen’s blog post about it here.
Dave Gorman also wrote an excellent post on how this sort of thing can undermine genuine fundraising attempts with honourable intentions. Also worth a read.
The interesting thing about all this, though, is the whole “Chinese Whispers” nature of it. By looking at people who had changed their avatar/status throughout the course of the day, you could see the gradual evolution of the whole thing. To start with, it was a “campaign to end child abuse”. Then it was a “campaign by the NSPCC to end child abuse”. And by the time people like me had written posts on the topic pointing out the flaws in the whole plan, people were taking great pains to explain that as well as changing their avatar, they had, in fact, donated, too. There were also a few people who were up-front about the whole thing and said they changed their avatar purely because they thought the cartoon characters were cool. Fair play to both parties; at least you’re being honest. There was also a considerable proportion of people around Facebook who tried to convince everyone that the whole thing was a scam by a bunch of paedophiles aiming to lure children in with cartoon avatars. This last part is bollocks, by the way, in case you were worried.
So on the whole, the whole thing had a positive outcome. It provoked discussion (or rather, argument) and had the net result of shaming at least a few people into tossing a few quid the NSPCC’s way, which I’m sure they’re very grateful for, though they probably wouldn’t have chosen to go about promoting it by people yelling at one another.
The thing is, though, couldn’t the whole thing have been resolved without the need for drawn-out arguments in the middle of it? Probably. It’s ironic; Web 2.0 is full of narcissism and vanity, but is also a breeding ground for sheep mentality. Some people copy and paste things or blindly follow instructions without considering the implications. Think before you post!
Let’s leave it at that. The matter’s over and done with. Resolved. Until everyone forgets about it and it happens all over again. When that does happen, just remember that famous and rather offensive comment about arguments on the Internet and the Paralympics.
Also, don’t be a dick.