As I noted yesterday, 2012 was a reasonable year, if a relatively unremarkable one. However, it did play host to a number of trends that really, really need to fuck the fuck off. Here is a selection of my picks for things that I would very much like to not see any more next year.
Gangnam Style
LOOK! LOOK AT THE FUNNY KOREAN MAN! HE DANCING! HAHAHAHAHA
No. Fuck off. When your “viral sensation” gets performed on X-Factor, you know it has officially jumped the shark.
The phrase “jumped the shark”
I can remember it now, but I originally had to look this up five or six times before I could actually remember what it meant. It is a Happy Days reference, for heaven’s sake. Is there not something a bit more, you know, timely you could refer to? Or perhaps just say what you mean? Speaking of which…
Using the term “nice guy” to mean “creep”
I have ranted at length on this subject before so I will spare you that this time and simply say that by doing this you are simply perpetuating the stereotype that people who describe themselves as “nice guys” are creeps and rapists-in-training. Some of them are creeps, to be sure, but some of them are simply shy people with poor social skills. I count myself in the latter category, and have referred to myself as a “nice guy” in the past, and now feel hideously guilty about that. So quit tarring everyone with the same brush and find a new term to describe creepy guys who make women feel uncomfortable, regardless of what they call themselves. I suggest “creepy guys who make women feel uncomfortable” or perhaps just, you know, “creeps”. Capitalising Nice Guy or adding a ™ is not an acceptable way of creating a new term.
Reducing complex sociological issues to binary debates
This is apparent when you look at a number of different issues in today’s sociological climate, but it’s particularly evident any time someone starts talking about sexism and/or feminism. If you’re not in support of the most vocal, outspoken, ranty people who are standing up against sexism, you’re a misogynist. If you are someone who speaks out against sexism, regardless of whether or not you’re being obnoxious in your arguing techniques, you’re a “feminazi”. If you try and have a reasoned, rational debate on this subject, you’re “part of the problem”. There are no shades of grey here.
(Clarification that I am annoyed I feel obliged to include: My beliefs: sexism is bad, regardless of who it is directed towards. Women are awesome. Men are equally awesome. If the world learned this and treated people accordingly, it would be a much nicer place. Yelling incoherently at people is not the same as re-educating them.)
“dot TXT” Twitter accounts
NaNoWriMo participants, fanfic authors and bloggers are all pretty brave to put their work out there for public scrutiny, so how do you think they might feel about having extracts of things they have written or said quoted out of context, posted to Twitter and then retweeted to all and sundry? Yeah. Cut that shit out. On the subject…
Public shaming
Twitter users like “@fart” spend an awful lot of time trawling the social network for examples of things like “ungrateful teens” at Christmas, retweeting what is apparently their most offensive tweet and then, as a bit of frantic backpedaling, encouraging their followers not to harass these people. (I’m aware @fart isn’t the only one, but he’s certainly one of the most well-known.) Sites like BuzzFeed then collect together these tweets and post them as evidence of “first world problems” and other such bullshit. An example was here, but it has since been removed by the author, perhaps partly as a result of this article on Slate.
Public shaming of people for things like this is a horrible way to behave that makes you little more than a bully — especially in cases such as this, where we see that all is not necessarily as it first appears. Call people out if they are genuinely being publicly offensive, sure, but don’t hold them up for ridicule.
Tumblr
Back in 2008, I posted this short entry in which I lamented the fact I didn’t really know what Tumblr was for or why anyone would want to use it. Now I know: it’s for telling the world how awful white people, men, and white men are. The second a white person says something stupid, you can count on there being a Tumblr for it within a matter of minutes, which runs whatever “joke” there was well and truly into the ground, often setting world records for how quickly it can make grumpy people like me want to set fire to anyone who makes such a reference.
White straight cis male guilt
Much of the above leads to white straight cis male guilt. (If you don’t know what “cis” means, it is an abbreviation of “cisgender”, which is where an individual’s self-perceived gender matches their sex, and the opposite of “transgender”. I had to look it up, despite the number of people who are now using it regularly, often in an attempt to make themselves look super-socially aware.) Being a white straight cis male is not anything to be ashamed of, but from the number of people who preface pieces of work by seemingly apologising for being the person they are, you’d think it was the worst thing in the world. The white straight cis male viewpoint is just as valid as the black gay transgender female perspective, and nothing to feel guilty about.
The only thing you should feel guilty about is not giving viewpoints other than your own the time of day, regardless of your ethnicity, sexual orientation, gender, sex and any other factors. You can give respect to viewpoints other than your own without diminishing the relevance of your own contributions.
Variations on that Keep Calm and Carry On poster
If I never have to see an “amusing” poster that says “Keep Calm and [something that isn’t Carry On]” again in 2013 and beyond, I will be happy. Indeed, if I never see a piece of merchandise that has the original “Keep Calm and Carry On” slogan on it again in 2013 and beyond, I will be happy. For those who were unaware, the original poster was put out in very limited quantities in 1939 to raise the morale of the British public in the face of the rise of the Nazis, and was subsequently rediscovered in 2000, at which point it exploded and was everyfuckingwhere. Ironically, the reaction on seeing a “Keep Calm and Carry On” poster is now a crushing sense of distress at the state of the modern world rather than a feeling of increased morale.
Data limits
We’re living in the future. We really are. We carry around gizmos in our pocket that are straight out of Star Trek, and yet our usage of them is artificially limited by mobile phone companies’ desire to squeeze as much money out of us as possible. That didn’t happen in Star Trek.
Negativity towards new tech
The new consoles that have been released recently — 3DS, Vita and Wii U — were all met with negativity upon their initial release. The situation with 3DS has improved somewhat, but Vita is still struggling a bit, and it’s too early to say with Wii U so far. These are all great bits of kit that, in many cases, don’t deserve the beatdowns they get. In 2013 I’d like to see a much greater focus on the things that these systems do well, and things that people who have bought one can appreciate, rather than endless Why Not To Buy One pieces.
Sales figures being equated to whether something is any good or not
People don’t like buying stuff that isn’t selling (see: Vita) but this doesn’t mean that those things aren’t actually any good. The Vita (sorry to keep harping on about it, but it’s a good example) is a gorgeous piece of kit, but people are ignoring this arguably more important fact because its sales figures aren’t very good.
Fact: pretty much everything I’ve enjoyed this year has been a “niche” title that hasn’t been designed to sell in massive quantities. Not everything has to be a blockbuster.
Unnecessary mobile social networking apps
If you’re considering seeking funding for a new mobile app that “lets you Like anything!” or is yet another Instagram ripoff then just stop. Now. No-one is going to use your product for more than five minutes. Before you design your app consider whether or not the world really needs it or would at least find it somehow beneficial. If the answer to either of those questions is “no”, then reconsider what you are doing.
Blind reposting
This has been a particular issue on Facebook this year. People see something that they think is amazing (like that supposed Morgan Freeman quote on the school shooting) and then blindly reshare it to their Facebook friends without checking to see whether or not it’s actually true. It subsequently spreads and spreads and spreads, because very few people along the way bother to fact-check it. When someone does fact-check it, discovers it to be bollocks and says so, they are often lambasted. “It does no harm,” people will say. “It’s a nice quote, does it matter who said it?”
Well, perhaps not in the case of a thought-provoking quote misattributed to Morgan Freeman, but when you see the massive virality of scaremongering posts accusing, say, Red Bull of containing a chemical that causes brain tumours, that’s when you can hopefully start to see where the problem lies.
Let me introduce you to Snopes.com. If something sounds suspiciously like bollocks, it probably is, so check it out on Snopes.
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I could go on but I’ve already written nearly 1,500 words so far. I think if all of the above just went and vanished in time for the new year, I’d be happy for maybe a few days at least. Then something new will undoubtedly come along to irritate me, and I can write another post like this on December 31, 2013. See you then.
(Actually, I’ll see you tomorrow, but you know.)
Oh, and happy new year for later, I guess.
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