Hello. Bit of a serious one today. Many of you reading this will likely be familiar with the YouTube channel RoseTintedSpectrum. He has suffered an extremely unfortunate happening today in that YouTube has seen fit to completely obliterate his entire channel. Their reasoning? He supposedly violated their policies about “spam, scams and deceptive practices”. Needless to say, he did not.
For the unfamiliar, RoseTintedSpectrum is someone who’s been doing YouTube for a few years now. As the name of his channel suggests, he started out doing videos about old Spectrum games, and his dry humour and cynical wit won him a small but dedicated following of folks who enjoyed what he put out. Over time, he branched out into a niche that is somewhat underserved: providing commentary on “classic” TV shows, beginning with ITV’s show about video games and computer culture, Bad Influence. Most recently, he has been doing huge retrospectives on the legendary GamesMaster, and these videos caused his channel to have a huge and well-deserved surge in popularity.
Well, they did, anyway. For reasons known only to YouTube’s automated moderation algorithm, his channel has now been banished to the shadow realm, and he is unable to get a human response out of anyone. He attempted to appeal the “decision” and got a negative response back within 5 minutes, suggesting that no human being has been involved at any step in this process. And they have the gall to say on Twitter that “these decisions are made very carefully” and “thoughtfully”. Are they fuck.
If all this sounds a little familiar, it’s very similar to what happened with me and WordPress.com a while back — the reason this blog is now self-hosted rather than hosted with WordPress.com. That was almost the exact same situation: my hard work of many years (nearly 20 in my case!) was accidentally and incorrectly branded as “spam”, and immediately removed from circulation without warning or any attempt to contact me. Thankfully, my repeated badgering and yelling at WordPress.com meant that it was back up and running again the next day, but the whole situation spurred me on to move my blog off-site.
There’s a key difference there, though; while I could do that with my blog, YouTubers do not have that luxury. People who make videos are pretty much locked in to YouTube for life, because self-hosting videos is completely unworkable from both a storage space and bandwidth perspective. There are other video-hosting solutions out there, but they all have issues — no-one gives a shit about Vimeo (particularly now it’s branded itself as “AI-powered”) and Rumble is full of the absolute worst shitheads on the planet. So for most folks, it’s YouTube or nothing.
I want to emphasise this key point: it is completely unacceptable for automated moderation tools to have the power to take a creator’s hard work offline without even attempting to contact them. It is completely unacceptable that this occurs without any human input whatsoever. And it is completely unacceptable for YouTube’s support team, when contacted about this issue, to say there is “nothing more they can do” because the automated appeal response to the automated channel deletion decided within less than five minutes that no mistakes had been made at any point in the automation process.
If a channel is flagged as being in violation of some sort of policy, that should be an immediate signal for an actual human to look at it. It should have taken anyone human less than five minutes to determine that there was nothing on RoseTintedSpectrum’s channel even remotely related to “spam, scams or deceptive practices”, and this whole situation should have never happened in the first place.
But no. Because big corpos like Google are all-in on AI and automation, they trust the clearly and demonstrably fallible machines to handle it all themselves — including any attempts to appeal the decisions. And the result is situations like we have now, where a dedicated and hard-working creative type is left with absolutely nothing to show for years of hard graft.
RoseTintedSpectrum puts an unbelievable amount of effort into each and every video he has ever made, and that should be abundantly clear to any human being looking at his channel.
But sadly, because no human being at YouTube has looked at his channel, we’re left with the situation we’re in now. Which is completely unacceptable.
If you’re still clinging on to your Twitter account in the vain hope that the last week or so has all been a bad dream, I urge you to contact @TeamYouTube and @YouTubeLiaison over there to let them know they have made a huge mistake — RoseTintedSpectrum’s YouTube account, if you want to copy that in, also, is @SpectrumTinted. With any luck, this will all be resolved sooner rather than later.
And if you’re reading this and happen to be in any sort of position to make big decisions at your place of work: automated moderation solutions are fucking bad and should always have human oversight. So don’t fucking delete people’s hard work before you even attempt to contact them.
Sort it out, YouTube.
Want to read my thoughts on various video games, visual novels and other popular culture things? Stop by MoeGamer.net, my site for all things fun where I am generally a lot more cheerful. And if you fancy watching some vids on classic games, drop by my YouTube channel.
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