Election news, and this happened today:

Yes, for those of you who haven’t been on the Internet at all today, Gordon Brown made a somewhat embarrassing gaffe when he inadvertently left his microphone on after a televised interview with a voter from Rochdale. Voter in question, one Gillian Duffy, was somewhat outspoken about her opinions, having been a Labour voter all her life, and raised a concern over the number of Eastern European immigrants coming into the country. It wasn’t quite a full-on “they’re coming over here, stealing our jobs” Daily Mail rant, but Gordon clearly thought it could potentially get into that sort of territory, looking visibly uncomfortable as he attempted to reassure her.

Then, when leaving the scene, his microphone was left switched on, allowing the general public to hear him pronounce the meeting as a “disaster” to his aides. He noted that they “should never have put [him] with that woman” and demanded to know “whose idea was that?”

When questioned on what she said that offended him so, his response was “Oh, everything… she’s just a sort of bigoted woman who said she used to be Labour, I mean, it’s ridiculous.”

Now let’s give Gordon a bit of credit here. He’s showing himself to be a human. This is something of a rarity. Who hasn’t had a good rant at colleagues after dealing with a particularly difficult customer? The difference here, of course, is that the rest of us don’t have radio microphones. Nor are we under constant scrutiny from the press and public alike. The most we have to worry about is whether or not our boss is following us on Twitter. (If they are, block them now. Seriously. And don’t even think about adding them on Facebook.)

Gordon is under this sort of scrutiny. He was under this sort of scrutiny even when he wasn’t on the election campaign trail. Which means that within moments of it happening, news was all over the Internet. It’s been said a number of times before that the fact this is the first election where social networking is going to be a big deal. This incident, and the speed with which it spread from Twitter to Facebook and back again many times over, just goes to show how much power the Internet is going to have over the end result of the election. Couple this with the various campaigns in support of underdog Nick Clegg of the LibDems on Facebook and things aren’t looking too rosy for our PM.

The worrying thing about this situation is that it’s allowing parties with more extreme views such as the BNP to gain more support. Nick Griffin, leader of the BNP, claimed in his controversial (and Marmite-smeared) election broadcast that the BNP is the “fastest growing party in Britain”. This may well be an exaggeration (and probably is) but the big issue for a lot of people at this election is immigration. A lot of people feel rather strongly about it, to say the least. A lot of people are becoming more outspoken about their views. And a lot of people are starting to sympathise with the BNP’s views. When they see damning evidence that the “main” parties don’t appear to be paying attention to the things that matter to them, that’s when they start to look elsewhere. And hearing your views dismissed as being “bigoted” by the Prime Minister certainly isn’t going to make you feel like voting for a party you’ve been loyal to your whole life.

I’m no fan of the Daily Mail “Britain is FULL!” line and I don’t particularly agree with Gillian Duffy’s statements. But it’s her right as a voter to share those views with the prospective candidates and question them on what their plans to do something about them are. It’s part of being an informed voter. This election is actually interesting people for once, so voters have every right to make an informed choice. What Gordon should have done – and in fact, what Gordon has said he was going to do – was engage with the woman’s opinions and open a debate. Part of being a politician is dealing with people who hold differing viewpoints to you. These viewpoints might be a little bit different, or they might be completely diametrically opposed to yours. The masters of their art can engage with these viewpoints and disagree with them in such a way which doesn’t leave the other person feeling like a complete dick. I can only imagine how mortified Gillian Duffy must have felt when she discovered what had been said about her.

Fortunately, we don’t have to imagine. Ever-resourceful and keen to potentially get a shot of someone either getting angry or starting crying, reporters on the scene decided to share the PM’s gaffe with Duffy. This was her reaction:

Needless to say, the PM has lost the respect of one voter. Plus the millions of people who have retweeted and shared these videos all day. Plus the millions of people who don’t “do” social networking but have watched over the shoulders of partners and spouses. Plus anyone who watched the news today.

Brown’s defensiveness and unwillingness to engage with someone who disagreed with his views may well have cost him dear. Whatever you may think of Duffy’s comments on the subject of immigration, they’re pretty mild when compared with some of the things that BNP supporters come out with. Was calling her “bigoted” really necessary?