#oneaday Day 884: Just Write

I have written a veritable bucketload of words today (including this 5,000+ word epic for the Squadron of Shame) so you’ll forgive me for taking “the easy option” and indulging in some freewriting again this evening. (Technically I guess it’s not truly freewriting if I go back and add a link to that sentence I just wrote after the fact, but eh. I’m going to call it freewriting and there’s nothing you can do about it, really.

Today has been a fairly quiet and unremarkable day, as most days tend to be. There’s nothing wrong with that, of course; having remarkable days all the time would quickly make them unremarkable and thus boring, and you’d get yourself into a cycle of increasing awesomeness, whereby it would take more and more remarkable things happening on a daily basis to make you determine that you had indeed had a “remarkable” day. So yes. Today was fairly unremarkable, which is fine. Though it did see the arrival of our new, massive, comfy sofa, so that was nice. And I guess that qualifies as something vaguely out of the ordinary, though whether I’d actually call it “remarkable” or not is up for debate somewhat.

Today I reviewed Zynga’s new game Ruby Blast on Facebook. As per usual for Zynga, the game lifts game mechanics from other titles wholesale, though in the case of Ruby Blast the game isn’t a straight clone of Wooga’s Diamond Dash (its primary inspiration) but instead combines it with the “Diamond Mine” mode from Bejeweled 3. It works pretty well, though it does all the things about social games that probably annoy you if you’re not already engaged with that particular part of the market. It has an “energy” system to throttle how much you can play, it continually asks you to share things and invite friends, and there’s something just “off” about the aesthetic that makes you want to strangle the personality-free main character. Objectively, however, it’s not a bad example of a social game — it’s fun, quick to play, likely to earn a fair amount of money and actually encourages people to play together with a weekly leaderboard a la Bejeweled Blitz, which still rules the roost for social puzzle titles as far as I’m concerned.

What else did I do? I wrote up that epic Squadron of Shame article I posted earlier. That was the result of an extended conversation between me and my good friend Mr Alex Connolly, who makes his home all the way over in Japan. It’s pretty awesome that we can have such an in-depth conversation across thousands of miles and then publish the (lengthy) results for all to see. The piece even got a shout-out from the developers of the game we were discussing, which was nice.

I also put my foot down on Facebook and determined that I am not going to put up with the facile social marketing crap that most “brands” tend to indulge in on Facebook. My new policy is that the second a game/company/other brand posts something inane, like “what are you having for dinner tonight” or “I like ________” then I will immediately unlike them. This will have little impact on their user figures, but I’ll feel better about it. This kind of social marketing is apparently A Thing, and me saying it is stupid (it is) is not going to make it go away, sadly, because it’s proven to be effective. Just look at any brand page asking an asinine question about what colour sauce you prefer on your kebabs and you’ll see several thousand “Likes” and at least a few hundred comments, possibly more. Meanwhile we struggle to get people out of the house to vote for things that actually matter. Oh well.

I’m not sure where this rambling is going but I haven’t stopped typing yet so I may as well continue for now. It’s been quite warm today, but the night has become a bit chilly. I have the window open as I type this and the cold breeze is actually quite pleasant. I popped into the bedroom to see Andie before I started typing this and it is incredibly hot in there — way hotter than the rest of the house. I’m not sure why, nor do you, my readership, care. So I will stop talking about this nonsense forthwith.

I have had the song “Winter Wrap-Up” from My Little Pony stuck in my head all day. This is partly due to the fact that the other day I had to review a Facebook “virtual world” where it was possible to choose YouTube videos to put on the walls, and naturally (naturally?) the first thing that sprang to mind was PONIES PONIES PONIES. As such, I haven’t been able to get that earworm of a song out of my head ever since. It’s not a bad song. It’s catchy. It has silly lyrics, but let’s not forget it was part of an episode of My Little Pony, so we can forgive it a bit of silliness I’m sure.

I am closing in on a thousand words so I will be stopping soon. I am going to end this post with an embedded video of Winter Wrap-Up so you can all suffer like I’ve been suffering. It’s just a shame I can’t make it auto-play. Oh God, do you remember Web pages that auto-played MIDI files and other stuff? Thank heavens we moved beyond that. Now, we just have superfluous Flash animations and other crap. But it’s been a very long time since I visited a website that had a background MIDI. I sort of miss it. But at the same time, any website that did do that would doubtless get mercilessly mocked. It would probably be a viral sensation these days, to be honest, but for all the wrong reasons.

Anyway. That’s really nearly a thousand words now so it’s time to stop, and the only thing that remains for me to do is this, as promised:

Yeah. Yeah.