Spare a thought for the retail workers of the world, who have to work on days like today.
I’m still not 100% clear on where Black Friday came from — and, moreover, why it crossed the pond from America to Europe — but I have pretty mixed feelings about it on the whole.
On the one hand, it’s nice to have a period of time when you know you can rely on getting low prices and decent deals on things that you might be interested in buying. In the online sector, events such as Steam sales and “Cyber Monday” deals demonstrate this clearly.
On the other hand, compressing aforementioned low prices and decent deals into a single weekend — or, in some cases, a single day — seems a little counterproductive when it comes to brick-and-mortar operations in particular.
An event such as Black Friday means that stores are probably going to be rammed full of people, making it a less pleasant experience for everyone shopping and significantly harder work for those people working the store who have to try and answer questions, ensure everyone gets served, keep the shop looking as presentable as possible and ensure no-one is wandering out of the door in possession of things they haven’t paid for.
At the same time, though, an event such as Black Friday may encourage people to pick up things that they otherwise wouldn’t have thought to purchase or been able to purchase at their normally higher prices. I personally haven’t bought anything this Black Friday — at least partly because I was working the damn thing — but if I was going to buy something like an Xbox One (the one “next-gen” console I still don’t own), Black Friday would appear to be a decent time to do so.
Like I say, mixed feelings. And if you’ve been out there in the rush and the chaos of people trying to get a hot deal, as I say, spare a thought for the folks who are rushed off their feet trying to make sure everyone leaves satisfied.
Now I’m going to bed to pass out and wait for my feet to stop hurting.
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