I've already written at length about how the modern concept of "streaks" is inherently unhealthy and encourages people to just game the system rather than actually properly developing good habits, but this is a whole new level of stupid. I was curious as to exactly what a "streak freeze" entailed, so I clicked through on the notification and found the following explanation:

So let me get this straight: WordPress (or Jetpack, I think, specifically) has a "streak" mechanic built in to encourage you to engage with… something every day. (Note that the explanation above counts "liking, commenting or following" as "activity", not just "posting something on your site".) But after 7 days, you can just go "ah, fuck this" for a day and still keep your "streak" intact?

Now, I've hopefully already made my feelings on "streaks" clear (and yes, I know it might seem a tad hypocritical given that I'm posting daily, counting how many days I have done that for and have even done extra posts some days to "catch up" on days I missed but… shut up) but to me the concept of a "streak freeze" just feels like… cheating? And, more to the point, it's a completely pointless form of cheating in which the only person you are actually cheating is yourself. (Yes, I am familiar with the copypasta.)

It's not just me seeing this, right? Given that your "streak" in WordPress or Jetpack or whatever is visible to no-one but you — there are no "Share" buttons on these stupid "achievements" it has apparently started giving you — there is absolutely no point whatsoever in cheating the system for any reason other than to deny to yourself, and no-one else, that you failed to do something as simple as click "Like" on a thing every day for [x] days.

As I say, I acknowledge completely that all of the above might be a bit rich coming from someone who has occasionally missed a day on his "daily" blog and then "caught up" the following day, but I do always acknowledge when I've done that, and I'm not giving myself any "awards" or anything besides counting how many days have elapsed between June 8, 2024 and today. (And yes, I did just use the opportunity to check that my post numbering is correct. It is.)

The way this is implemented as platform "achievements" just feels like they wanted to completely gamify the posting experience, then got cold feet partway through and thought but what about all the people who care about their streak and just don't have time to click Like on something every day?! — as if they were afraid that they would get complaints from people who thought it was "unfair" that they broke their streak just for not… maintaining that streak.

I dunno. I am very aware that this is all a completely pointless thing to get riled up about, but it is very hot, I am very tired and stressed, and just wanted something easy to write about today. So that's what you're getting. Now I'm off to go and swallow an entire iceberg or something. And not the kind that freezes streaks.

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The post #oneaday Day 719: Get out of here with your "streak freeze" appeared first on I'm Not Doctor Who.